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LICENSING DIRECT MAIL JAPAN

Reach 25,000 professionals in Japan’s character licensing industry through direct email, in collaboration with CharaBiz.com.
(海外IP企業が日本市場と直接コミュニケーションできるDMソリューション)
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Are you looking to promote your IP, product, or service directly to Japan’s character licensing industry?

ZenWorks is pleased to offer a Japan Direct Mail (DM) Service via CharaBiz.com, Japan’s leading B2B media platform dedicated exclusively to the character licensing and content business.

Through this service, your message is delivered directly into the inboxes of 25,000 registered industry professionals across licensing, content creation, manufacturing, retail, and entertainment.

This is one of the few ways to communicate directly with decision-makers in Japan’s licensing market.

About CharaBiz.com and Character Databank (CDB)
CharaBiz.com is Japan’s only specialist business website focused entirely on the character licensing and content industry. It is operated by Character Databank Co., Ltd., a respected industry research and media company that has supported Japan’s character and licensing sector for more than two decades. CDB is widely recognised for:

  • Publishing authoritative market research on Japan’s character business
  • Operating Japan’s most established licensing industry media platform
  • Maintaining strong relationships with sector professionals nationwide
  • Hosting business seminars and industry events
  • Acting as a trusted information source for licensors, licensees, manufacturers, and agents

​​​​Their subscriber base represents the core network of Japan’s character licensing business.

Why Connect with Japan Directly
Japan remains one of the world’s most important character markets — but it is also one of the most difficult to enter without local knowledge. Direct communication creates opportunity.

Key Reasons to Use Direct Mail:
  • Japan is one of the world’s largest and most closed character markets — visibility must be created, not expected.
  • Buyers strongly prefer communication in professional Japanese
  • Many companies do not actively search for overseas brands — awareness must be created
  • Email remains one of the most reliable B2B communication tools in Japan
  • This list reaches companies already involved in:
    • Licensing acquisition
    • Promotion 
    • Retail
    • Manufacturing
    • Brand development
  • Ideal for:
    • IP owners entering Japan
    • Agents seeking partners
    • Trade show organisers
    • Companies exploring market demand
    • Service providers
​
How It Works
1) You Provide Your Content
Provide text in English (up to 1 A4 page). 
※ Text-only format (HTML not supported). 

2) ZenWorks Translates
Your message is translated into business-quality Japanese.

3) You Approve
You review the translation and approve the final version.

4) CDB Distributes
Once approved, Character Databank distributes your email twice to its registered subscriber list.

Audience Reach
✅ 25,000+ industry professionals
✅ Licensing-focused readers
✅ Nationwide coverage
✅ Industry insiders and decision-makers

IMPORTANT NOTE
To protect the integrity of the database, maintain registered mail user trust, and avoid conflicts with existing solutions, this service is offered on an application and approval basis only. All campaigns are reviewed by ZenWorks and Character Databank, and we reserve the right to decline requests where appropriate.

Pricing
JP¥150,000 (Full Service)
Payable 50% in advance and 50% upon delivery of the first email

Includes:
  • Translation
  • Editing
  • Distribution
  • Two mailings
  • Campaign coordination

Perfect For
  • New IP launches
  • Brand entry into Japan
  • Licensing campaigns
  • Trade show announcements
  • Market testing
  • Lead generation


© ZenWorks Co., Ltd. All Rights Reserved. Brands © & TM the Respective Owners 
  • ホーム・Home
    • 会社情報・About ZenWorks >
      • ご 挨 拶・CEO Message
      • 会社概要・Company Profile
      • プレスリリース・Press Releases
      • 過去トッピクス・Past Topics
      • イベント・Events​
      • お問い合わせ・Contact
      • プライバシーポリシー・Privacy Policy
  • ソリューションズ​・Solutions
    • コンサルティング・Consulting >
      • AngryBabyz
      • Kenshin
      • Kikkoman
      • Soon
      • Soon+
    • Total Licensing(B2B Licensing Media • B2Bライセンシング媒体) >
      • Total Licensing Magazine
      • Total Licensing Report Weekly e-News
      • Total Licensing Website
      • Total Brand Licensing Magazine
      • Total Art Licensing Magazine
      • Total Licensing China Magazine
      • Total Licensing Australia Magazine
      • Total Licensing World Directory • 業界イエローページ
      • Advertising • 広告掲載
      • Advertising Rates • 広告料金
      • Advertising Packages • 広告パッケージ
      • Advertising Gallery • 広告ギャラリー
      • Submissions • 投稿について
    • Informa Markets・インフォーマ マーケッツ(ライセンシングトレードフェア) >
      • Licensing Expo・ライセンシングエキスポ
      • Licensing Expo Shanghai・ライセンシング エキスポ上海
      • Brand Licensing Europe・ブランドライセンシングヨーロッパ
    • New Alchemy Solutions・ニューアルケミーソリューションズ(偽造防止対策・Anti-Counterfeiting)
    • Kilogrammedia(業界広報・PR)
    • Matrix Promotion・マトリックス・プロモーション (販売促進・Sales Promotion)
    • IP ConneXion by ZenWorks (IPの発掘&交渉支援・IP Sourcing & Negotiation)
    • 業界アワードサポート・Industry Award Support
    • トレードショー・Trade Shows
    • 英語研修・Licensing English >
      • 現在のプログラム・Current Programs
      • 今後のプログラム・Upcoming Programs
      • 過去のプログラム・Completed Programs
      • EGL参加規定。Course Participation Policies
    • セミナー・Seminars
    • Brands Seeking Agents・ブランドのエージェントを募集中 >
      • Akira Otsuka・大塚朗
      • Chibizo-kun "li'l elephant boy"・ちびぞうくん
      • Shigemi Hijikata・土方重巳
  • ブランド・Brands
    • Charlie Chaplin